The Virgin Way : How to Listen, Learn, Laugh and Lead
by Sir Richard Branson
Editor: Ebury Publishing
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In September 2012, a YUGov poll conducted in Britain found that the British worker person would most like as a manager, Sir Richard BransonWith more than 40 years in the company, Richard Branson is a pioneering source of inspiration for humanitarian projects and an emblematic figure of the entrepreneur.In The Virgin: How to Listen, Learn, Laugh and Lead, Richard shares and distills his leadership secrets and successFeaturing anecdotes from his own relationship business, as well as observations from many others who inspired him, politicians, business leaders, explorers, scientists and philanthropists – Richard reflects on the qualities he considers essential to success in today’s worldThis is not a traditional leadership book.There are no rules, but rather the leadership secrets he has learned along the way since his days at Virgin Records, for his recent work with Les AînésWhether you are at the beginning of your career, or running a Fortune 500 company – this is your guide to being your own CEO (Chief Activation Officer) and becoming a true leader – not just a boss
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