Randomistas: How Radical Researchers Changed Our World
by Andrew Leigh
Editor: Black Inc.
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The subject of this book could hardly be more vital – are we humble enough to admit that it may be wrong, and we are interested enough to learn about it?Randomistas is rigorous, passionate and very fun.Everyone should read it’ – Tim Harford, author of The Randomized Economist Infiltration Test are carried out on us every day by supermarkets, search engines, online dating sites, political parties and direct marketing.but how do these tests work?Are there any ethical problemsAnd what they reveal about our choicesIn Randomistas, Andrew Leigh tells the stories of radical researchers who overturned conventional wisdom in medicine, politics, business, law enforcement and more.From finding the cure for scurvy to discovering what policies really improve literacy rates, randomistas have shaped life as we know it, but they have often had to struggle to conduct their trials and results implemented.
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