Louis Vuitton : The Birth of Modern Luxury Updated Edition
by Paul-Gerard Pasols
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The first in depth portrait of one of the most famous in the world of luxury brands, this elegant volume traces the remarkable history of the House Vuitton, which has made practical but elegant, luggage, handbags and accessories for over 150 years.Written with full access to the archives society, the book itself shows Louis Vuitton’s passion for design with an impressive array of art archives, historical images, product designs and sketches, cutting-edge and advertisingThe book explores the tradition of quality and innovation in society in the context of radical changes in society, art, culture, fashion and, above all, travel.The examination of the life and times of the company of the three first leaders; founder Louis (who invented the modern trunk), his son Georges and his grandson de Gaston, the text focuses on the development of the firm, under their directionHe also discusses Vuitton’s explosion of growth towards the end of the 20th century, including the 1987 merger with Moët Hennessy which is part of LVMH, the world’s leading luxury goods company and stimulated the expansion of its luxury boutiques from over 300 locations in 50 countries around the world.When this book was published in 2004, it was the first to describe and explain, with numerous unpublished documents and accounts, the fascinating and irresistible rise to the world’s most beautiful luxury company, which celebrated its 150th anniversary in 2004This new edition will include a complete update of the last section of the book, which deals with the society of recent history, with new texts, photos and interviews.
Paul-Gerard Pasols – Louis Vuitton : The Birth of Modern Luxury Updated Edition – Free
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